Award-winning experience design and research.

We're here to help you understand your customers and create seamless experiences.

[data-wf-bgvideo-fallback-img] { display: none; } @media (prefers-reduced-motion: reduce) { [data-wf-bgvideo-fallback-img] { position: absolute; z-index: -100; display: inline-block; height: 100%; width: 100%; object-fit: cover; } }

Our services.

From in-depth user research to innovative experience design, our services are tailored to enhance your digital journey.

User research

Gain a deeper understanding of your customers needs, preferences, attitudes and behaviours with the support of our bilingual UX researchers and in-house research facilities.

We offer a range of research services, including user research, competitor analysis, usability testing, and research operations.

Learn more

Experience design

We're focused on delivering clear, pixel-perfect experiences across all your platforms. By applying a user-centered design process, we make sure that your customers receive a seamless and engaging experience.

We provide a variety of design services, such as, information architecture, wireframing, visual design, design system and UX microcopy.

Learn more

Strategy & advisory

With our expert guidance and support, we can support you with product strategy, expert reviews, accessibility audits and even conversion rate optimisation (CRO).

Learn more

Research operations

We specialise in setting up and managing dedicated research labs and research operations, with advanced equipment, software, and facilities for data collection, participant observation, and usability testing, so you can focus on conducting impactful research.
‍

Learn more

Content

We create clear, concise, and effective copy that reflects your brand's tone of voice and enhances experiences. Our content is designed to be easily translatable and localised into different languages as required, ensuring that your message resonates with a global audience.

Some of the content services we offer include content strategy, copywriting and search engine optimisation (SEO).
‍

Learn more

What our clients say.

Tamer, Al-Futtaim

“I worked with Digital of Things on a few projects. They always came through and have really excelled at showing their value and experience. I enjoy working with the team. I never felt they were external. I always thought of them as part of the internal team. They excite well and on time."

Amanda, Mashreq

"Digital of Things were able to quickly adapt their service and capabilities to offer us a remote user testing service. DoT were proactive in demonstrating how the service would be conducted remotely and walked us through each step in the process. DoT were thoroughly professional throughout the service engagement and we look forward to working with them again in the near future."

Maddy, Deliveroo

“When you are doing international research, you always worry about language barriers, miscommunication, over communication, the other party not understanding what your objectives are, or worst, arriving to the session and seeing that everything you had stressed about has not been done. However, working with Digital of Things I feel as if we have worked together for years as they know exactly what we are looking for."

Joe, Google

"I recently worked as a Project Manager from Google LCS with Doaa from DoT on a UT/UX Project for a tourism board client and I was mostly impressed by her ability to adjust the scope and adapt to the client's evolving requirements while making sure the project is completed with the primary mandate in mind and within the realistic time frame initially set. DoT's professionalism and collaborative attitude was commendable!"

Joaquín, Renacen

"We worked with Digital of Things on a rather innovative project where users needed to test 2 different environments on PC and mobile. The study was very well done, from the selection of the candidates to the execution of the tests. The final report was very useful, with clear and insightful information about the test results, and the team at Digital of Things is really awesome to work with. I totally recommend them!"

Tariq, Postpay

"We engaged in a comprehensive UI/UX project with DoT and really strongly recommend them. They have a deep understanding and expertise in UX which is unsurpassed in the region. Any business that takes their UI/UX seriously should definitely reach out to Digital of Things!"

Sally, BIO

"We had a specific need to user test our prototype in Dubai with a variety of nationalities including healthcare professionals. We found Digital of Things to be excellent partners. They delivered excellent observational outputs allowing us to enhance our product and move confidently to development phase. We will definitely be seeking their help on future projects in the region."

Andrea, Carrefour

“Thanks for the fantastic job done when I was in Carrefour, Sudipt and team! Best and most knowledgeable UX agency in the UAE. Also, love your fabulous lab!"

Deana, RSA

"Decision to work with Digital of Things has proven to be an eye opener, not only from web usability point of view, but also from gaining insightful customer sentiment and their decision-making when buying insurance. DOT helped remove the guesswork, have identified what’s working and what’s not working for the users, and have gained very detailed and documented actionable steps to improve our customer experience."

Tamer, Al-Futtaim

“I worked with Digital of Things on a few projects. They always came through and have really excelled at showing their value and experience. I enjoy working with the team. I never felt they were external. I always thought of them as part of the internal team. They excite well and on time."

Joaquín, Renacen

"We worked with Digital of Things on a rather innovative project where users needed to test 2 different environments on PC and mobile. The study was very well done, from the selection of the candidates to the execution of the tests. The final report was very useful, with clear and insightful information about the test results, and the team at Digital of Things is really awesome to work with. I totally recommend them!"

Joe, Google

"I recently worked as a Project Manager from Google LCS with Doaa from DoT on a UT/UX Project for a tourism board client and I was mostly impressed by her ability to adjust the scope and adapt to the client's evolving requirements while making sure the project is completed with the primary mandate in mind and within the realistic time frame initially set.DoT's professionalism and collaborative attitude was commendable!"

Work with us, your way.

Fixed price

Benefit from a clear project scope, on-time delivery, and reduced administrative hassle by opting for fixed-price projects.

Fractional UX

Manage the exact amount of expertise, time, and assets you need for your projects without the need for overspending or overcommitting.

Team augmentation

Add research and design resources to your ongoing operations to give you the flexibility to scale up or down based on your project requirements.

Award-winning experience design and research.

Our services.

Our expertise.

Strong UX

Local MENA knowledge

Arabic localisation

UX lab

02.

03.

O4.

What our clients say.

Work with us, your way.

Fixed price

Fractional UX

Team augmentation

Meet UserQ.