We focus on uncovering user insights and crafting intuitive design solutions to enhance user experience and achieve business objectives.
It can be tough out there for businesses these days. But it doesn’t have to be. Whether a business succeeds or falls flat, comes down to the details.
Customer experience is the details, and understanding human behaviour is at the core.
That’s where we come in.
Benefit from our team's expertise and passion for UX. We’re a team of academically and professionally trained UX experts who genuinely love what we do and are focused on delivering results.
Through our team's extensive knowledge of the local market, you’ll get a personalised approach. We have a deep understanding of MENA and can provide you with insights to help you make decisions driven by user needs.
Our team of skilled bilingual UX designers and researchers will work with you to create and deliver digital solutions that meet the needs of your English and Arabic-speaking audiences.
Understand your user's behaviours, emotions, and wants by conducting user research tests in our usability testing lab, equipped with world-class technology and software features, including facial expression analysis and eye tracking.
Introducing UserQ, MENA's first remote user research tool. With UserQ, you can conduct unmoderated tests in English and Arabic, and tap into a diverse pool of participants from the UAE, KSA, Egypt, and beyond.
Craft delightful user experiences by testing wireframes, prototypes, interfaces, and more — anytime, anywhere. With our user testing solutions, you can gain valuable insights and optimise your designs to meet your users' needs.
visit userq >
Want to see how the UX of your digital product measures up? We've built an all-in-one evaluation and scoring system just for that - the DOT Score.
Just share with us the details of your digital platform and we’ll reach out to you to help you generate a score.
Customer experience is in the details and understanding human behaviour is at the core.
Your customers are unique. We can help you understand your customer's needs, wants and behaviours through a variety of user research techniques.
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Professional, efficient and top quality execution. DOT has been instrumental to the product development of our local digital products. Experts in their craft and professional in their approach, they have always gone over and above to deliver on time and on budget.
I worked with Digital of Things on a few projects. They always came through and have really excelled at showing their value and experience. I enjoy working with the team. I never felt they were external. I always thought of them as part of the internal team. They excite well and on time.
We worked with Digital of Things on a rather innovative project where users needed to test 2 different environments. The final report was very useful, with clear and insightful information, the team at Digital of Things is really awesome to work with. I totally recommend them!
Thank you very much for the designs. If there is anything I will let you know. On the other note, The experience of meeting and working with DOT was really superb. I am sure that we can keep giving DOT reasons to be proud of this relationship.
Decision to work with Digital of Things has proven to be an eye opener, we quickly got to understand where are the customer experience gaps, their pain points and how the customers exactly interact with our website. We gained detailed and documented steps to improve our customer experience.
We engaged in a comprehensive UI/UX project with DoT and really strongly recommend them. They have a deep understanding and expertise in UX which is unsurpassed in the region. Any business that takes their UI/UX seriously should definitely reach out to Digital of Things!
DoT were able to quickly adapt their service and capabilities to offer us a remote user testing service. DoT were thoroughly professional throughout the service engagement and we look forward to working with them again in the near future.
I am totally amazed by the professionalism and culture of Digital of Things. Not only they are expert in research, they are also great to work with: flexible, responsive, open minded, always digging deeper to fully understand client’s need. Strongly recommend them.
Digital Of Things is one of the most professional UX/UI agencies in the region! They have an amazing team of talented individuals who are always happy to go the extra mile to make sure your business objectives are met. DOT was more of a partner and a UX trusted advisor to us.
Working with Digital of Things has been an absolute pleasure. They are quick to respond, flexible, and know what they are doing. You don't worry about language barriers and miscommunication. I feel as if we have worked together for years as they know exactly what we are looking for.
Had a great experience working with DOT. Extremely well informed and professional team with expertise in the UX/ UI field. They are flexible as well and happy to work within constraints of the brand. Would definitely recommend them.
We found Digital of Things to be excellent partners. They delivered excellent observational outputs allowing us to enhance our product and move confidently to development phase. We will definitely be seeking their help on future projects in the region.
We took time out to chat with Sudipt Shah, our CEO and co-founder, as well as Doaa Badran, one of our talented UX researchers ahead of Digital of Things launch in the Kingdom of Saudi Arabia. Hereʼs everything they had to say about what the future holds as the business branches out…
We chatted with Rana Mansour, learning how she started in UX, where she sees the industry heading and her advice for budding UX Designers. Take a read…
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We sat down with Elvina Shagvaleyeva to learn about her career background in Kazakhstan and the cultural differences she’s experienced since moving to Dubai.
